Blue Access for Producers

Be Smart. Be Well.® Helps Parents Fight Teen Prescription Drug Abuse, Embarks on Satellite Media Tour

Did you know that drug deaths now exceed motor vehicle fatalities?* A spike in prescription drug abuse, which has reached epidemic proportions, is a major contributing factor.

Be Smart. Be Well., in collaboration with The Partnership at, is helping combat prescription drug abuse by educating and empowering parents. Together, they created an interactive and informational resource for concerned parents in The Prescription and Over-the-Counter Drug Guide, which can be viewed at

The guide breaks down the most commonly abused prescription and over-the-counter drugs by their "street" names, describes how kids use them, displays pictures of what the drugs look like, and details why they are dangerous and the warning signs of abuse.

Steve Pasierb, President and CEO of The Partnership at, conducted live interviews about prescription drug abuse among teens and the new Guide for media outlets across the country on Tuesday, October 4, and directed viewers to view the guide at


Be Smart. Be Well. is a free online resource available to your Blue Cross and Blue Shield of Illinois (BCBSIL) members, as well as the general public. The goal of the site is simple: To help all of us stay healthier and safer through increased awareness and simple-to-use knowledge. provides real-life video stories, in-depth interviews with noted experts and practical tips to improve your health. All of the information on is reviewed for medical accuracy. For more information, contact your BCBSIL representative.

* Los Angeles Times analysis of Centers for Disease Control data, 9/18/2011