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Print

Blue Cross and Blue Shield of Illinois, Family Service Center & KaBoom! to Build Playground in Just One Day for Children

August 25, 2012

What

More than 200 volunteers from Blue Cross and Blue Shield of Illinois and the Family Service Center, organizers from KaBOOM! and residents of the local community will join forces on Saturday, Aug. 25 to build a new playground at the Center. The new playground’s design is based on drawings created by Family Service Center foster children who participated in a Design Day event in June.

Why

Today's kids spend less time playing outside than any previous generation in part because only 1-in-5 children live within walking distance of a park or playground. This play deficit is having profound consequences for kids physically, socially and cognitively. Children need a place to play every day in order to be active and healthy, something KaBOOM! has been committed to since 1996.

The new playground will provide hundreds of children in the Springfield community with a safe place to play every year. Currently, children served by the Family Service Center and children living in the neighborhood do not have a safe playground to enjoy.

The playground is the 15th built by KaBOOM! and Blue Cross and Blue Shield of Illinois and one of more than 150 playground builds KaBOOM! will lead across the country in 2012. The project is part of "Healthy Kids, Healthy Families," a three-year initiative designed to improve the health and wellness of children through community investments by Blue Cross and Blue Shield of Illinois. "Healthy Kids, Healthy Families" invests in non-profit organizations that encourage health education, promote physical activity, prevent and manage disease, and support safe environments for children.

When


Saturday, August 25
8:30 a.m. to 9:00a.m.Kick off ceremony and volunteer deployment
11:00 a.m. to 1:00 p.m.Best viewing of playground construction
1:00 p.m. to 2:30 p.m.Final construction phase and adjustments
2:30 p.m. to 3:00 p.m.Ribbon-cutting ceremony to dedicate new play area
(Note: all times approximate)

Where

Family Service Center
730 E Vine Street
Springfield, IL 62703

Visuals

Before and after shots of the site

Volunteers assembling brightly colored playground equipment

Volunteers moving 45,360 square feet of safety surfacing by hand

Ribbon-cutting ceremony to dedicate the playground

Family Service Center
The Family Service Center is the oldest social service agency in Sangamon County and a proud member of the United Way of Central Illinois. FSC offers adoption services, including home studies and counseling for birth mothers thinking about adoption, both traditional and specialized foster care programs, and after school programming for homeless elementary students in Springfield #186.

Blue Cross and Blue Shield of Illinois
With more than 7 million members, BCBSIL, a division of Health Care Service Corporation, a Mutual Legal Reserve Company, is the largest health insurance company in Illinois. Started in 1936, BCBSIL is committed to promoting the health and wellness of its members and its communities through accessible, cost-effective, quality health care.

Healthy Kids, Healthy Families
"Healthy Kids, Healthy Families" is a three-year initiative designed to encourage health education, promote physical activity, prevent and manage disease, and support safe environments for children. The program works through investments and partnerships with nonprofit organizations that offer sustainable, measurable programs to reach children directly, through schools and other third parties. Major founding partners include The OrganWise Guys, KaBOOM! and mobile health vans. The program is supported by Health Care Service Corporation and its Blue Cross and Blue Shield plans in Illinois, New Mexico, Oklahoma and Texas. For more information or to seek partnership and funding opportunities, please visit www.HealthyKidsHealthyFamilies.org .